How much does checkout latency actually increase?

Device identification completes in under 50ms and runs asynchronously with page rendering. The risk score is already available when the user clicks the pay button, so there is zero added latency on the critical path. Major storefronts using TRACIO report no measurable impact on conversion.

Do I need to replace my existing fraud tools (Stripe Radar, Signifyd, Forter)?

No. TRACIO adds a device intelligence layer that enriches your existing fraud stack. The device ID and risk score integrate via API or webhook, feeding hardware-level signals into the decisioning engine you already trust. Most merchants see a 40-70% drop in manual review volume without changing their primary fraud vendor.

Will TRACIO hurt conversion for legitimate guests?

The opposite. Because TRACIO recognizes returning guests without requiring login, trusted devices pass checkout with zero CAPTCHA, zero step-up, and zero friction. Only high-risk sessions face additional verification. Conversion typically improves because legitimate customers stop getting blocked by aggressive IP rules.

Can TRACIO catch fraud rings that use real customer devices?

Yes. Cross-device graph analysis surfaces rings even when individual devices look clean. When the same device links to multiple accounts, shipping addresses, or payment methods that chargeback, the pattern becomes visible regardless of how the ring tries to diversify its surface area.

How does this handle headless browsers and anti-detect tools?

TRACIO collects 1,200+ hardware and software signals. Headless Chrome, Puppeteer, Playwright, and anti-detect kits like Multilogin leave artifacts in GPU rendering, audio stack, font enumeration, and WebGL that stealth plugins cannot perfectly patch. Detection works even when the attacker runs a real browser.

E-Commerce

Stop fraud before it eats your margins.

Device intelligence built for the realities of online retail. TRACIO shuts down payment fraud, promo abuse, account takeover, and scraping without adding a single millisecond of checkout friction.

e-com fraud losses, 2024

cost per $1 of fraud

15-25%promo budget recovered

checkout risk decision

Start Free Trial Book a Demo

THE PROBLEM

Every $1 of fraud costs you $4.61.

E-commerce merchants fight fraud on five fronts at once: stolen-card checkout, account takeover, promo abuse, competitor scraping, and return fraud. Each vector has its own tooling, and every defense layer adds friction that costs conversion.

The squeeze is brutal. LexisNexis puts the true cost at $4.61 for every dollar lost — after chargebacks, replacement inventory, dispute fees, and wasted ops time. Meanwhile, every 100ms of checkout latency costs 1% of revenue. You can't defend yourself out of growth.

KEY CAPABILITIES

Industry-specific device intelligence

Sub-50ms Checkout Risk Score

Every checkout gets a device-backed risk score in under 50ms. Fast enough to run alongside your payment processor without blocking the button.

Guest & Returning Visitor ID

Recognize returning guests and customers without requiring login. Cart history, risk profile, and trust all persist across anonymous visits.

Fraud Ring Graph

Expose hidden connections between accounts, cards, and shipping addresses. Cross-device graph analysis surfaces coordinated fraud operations.

Bot & Scraper Blocking

Block inventory scalpers, pricing scrapers, and credential-stuffing bots at the edge. Selenium, Puppeteer, and anti-detect browsers detected in real time.

Promo Eligibility Engine

Tie promo codes and referral bonuses to physical hardware. One device, one sign-up bonus — regardless of email aliases or VPN rotation.

Return Fraud Detection

Cluster return requests by device, not by account. Serial wardrobers and refund abusers surface instantly through cross-account device linkage.

KEY USE CASES

Top fraud vectors in this industry

Payment Fraud Prevention

Link every checkout to a persistent device. Card testing, fraud ring coordination, and anti-detect browser abuse all fail against hardware-level signals.

Learn more

Coupon & Promo Abuse

Make 'one promo per customer' actually enforceable. Device-tied eligibility catches serial claimers across VPNs, incognito, and throwaway emails.

Learn more

Account Takeover Protection

Block compromised logins before attackers reach saved cards and shipping addresses. Device recognition runs ahead of MFA for zero-friction trust.

Learn more

Anti-Scraping Protection

Stop competitors and aggregators from siphoning pricing, inventory, and PDP content. TLS fingerprinting catches scrapers that fake real browsers.

Learn more

THE DIFFERENCE

Before vs. after TRACIO

Without TRACIO

Checkout fraud caught only after chargebacks arrive weeks later
Multi-accounting drains 15-25% of every promo campaign
Competitor scrapers inflate origin costs and leak pricing weekly
Aggressive IP rules block legitimate customers and hurt conversion
Return fraud rings invisible behind different account IDs

With TRACIO

Sub-50ms risk verdict before the payment processor ever sees the transaction
One device, one promo — signups from the same hardware are caught instantly
Scrapers blocked at the edge, saving 25-40% of bot-driven infrastructure cost
Trusted returning devices pass checkout with zero added friction
Return fraud rings exposed by device-level clustering across accounts

INTEGRATION

Get started in minutes

A few lines of code, one API response with everything you need.

integration.ts

import Tracio from '@tracio/client'
// Initialize on the storefront
const tracio = await Tracio.load({ apiKey: "tk_live_..." })
// Score every checkout in under 50ms
const { deviceId, riskScore } = await tracio.identify()
await fetch("/api/checkout", {
  method: "POST",
  body: JSON.stringify({
    deviceId,
    riskScore,
    cartTotal: cart.total,
    paymentToken: stripe.token,
  }),
})

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FAQ

Frequently asked questions

Ready to stop fraud without hurting conversion?

Start with a free plan. Deploy in minutes. See results from day one.

Start Free Trial Book a Demo

Stop fraud before it eats your margins.

Device intelligence built for the realities of online retail. TRACIO shuts down payment fraud, promo abuse, account takeover, and scraping without adding a single millisecond of checkout friction.

e-com fraud losses, 2024

cost per $1 of fraud

15-25%promo budget recovered

checkout risk decision

Every $1 of fraud costs you $4.61.

Industry-specific device intelligence

Sub-50ms Checkout Risk Score

Every checkout gets a device-backed risk score in under 50ms. Fast enough to run alongside your payment processor without blocking the button.

Guest & Returning Visitor ID

Recognize returning guests and customers without requiring login. Cart history, risk profile, and trust all persist across anonymous visits.

Fraud Ring Graph

Expose hidden connections between accounts, cards, and shipping addresses. Cross-device graph analysis surfaces coordinated fraud operations.

Bot & Scraper Blocking

Block inventory scalpers, pricing scrapers, and credential-stuffing bots at the edge. Selenium, Puppeteer, and anti-detect browsers detected in real time.

Promo Eligibility Engine

Tie promo codes and referral bonuses to physical hardware. One device, one sign-up bonus — regardless of email aliases or VPN rotation.

Return Fraud Detection

Cluster return requests by device, not by account. Serial wardrobers and refund abusers surface instantly through cross-account device linkage.

Get started in minutes

A few lines of code, one API response with everything you need.

integration.ts

import Tracio from '@tracio/client'
// Initialize on the storefront
const tracio = await Tracio.load({ apiKey: "tk_live_..." })
// Score every checkout in under 50ms
const { deviceId, riskScore } = await tracio.identify()
await fetch("/api/checkout", {
  method: "POST",
  body: JSON.stringify({
    deviceId,
    riskScore,
    cartTotal: cart.total,
    paymentToken: stripe.token,
  }),
})