Stop fraud before it eats your margins.
Device intelligence built for the realities of online retail. TRACIO shuts down payment fraud, promo abuse, account takeover, and scraping without adding a single millisecond of checkout friction.
Every $1 of fraud costs you $4.61.
E-commerce merchants fight fraud on five fronts at once: stolen-card checkout, account takeover, promo abuse, competitor scraping, and return fraud. Each vector has its own tooling, and every defense layer adds friction that costs conversion.
The squeeze is brutal. LexisNexis puts the true cost at $4.61 for every dollar lost — after chargebacks, replacement inventory, dispute fees, and wasted ops time. Meanwhile, every 100ms of checkout latency costs 1% of revenue. You can't defend yourself out of growth.
Industry-specific device intelligence
Sub-50ms Checkout Risk Score
Every checkout gets a device-backed risk score in under 50ms. Fast enough to run alongside your payment processor without blocking the button.
Guest & Returning Visitor ID
Recognize returning guests and customers without requiring login. Cart history, risk profile, and trust all persist across anonymous visits.
Fraud Ring Graph
Expose hidden connections between accounts, cards, and shipping addresses. Cross-device graph analysis surfaces coordinated fraud operations.
Bot & Scraper Blocking
Block inventory scalpers, pricing scrapers, and credential-stuffing bots at the edge. Selenium, Puppeteer, and anti-detect browsers detected in real time.
Promo Eligibility Engine
Tie promo codes and referral bonuses to physical hardware. One device, one sign-up bonus — regardless of email aliases or VPN rotation.
Return Fraud Detection
Cluster return requests by device, not by account. Serial wardrobers and refund abusers surface instantly through cross-account device linkage.
Top fraud vectors in this industry
Payment Fraud Prevention
Link every checkout to a persistent device. Card testing, fraud ring coordination, and anti-detect browser abuse all fail against hardware-level signals.
Learn moreCoupon & Promo Abuse
Make 'one promo per customer' actually enforceable. Device-tied eligibility catches serial claimers across VPNs, incognito, and throwaway emails.
Learn moreAccount Takeover Protection
Block compromised logins before attackers reach saved cards and shipping addresses. Device recognition runs ahead of MFA for zero-friction trust.
Learn moreAnti-Scraping Protection
Stop competitors and aggregators from siphoning pricing, inventory, and PDP content. TLS fingerprinting catches scrapers that fake real browsers.
Learn moreBefore vs. after TRACIO
- Checkout fraud caught only after chargebacks arrive weeks later
- Multi-accounting drains 15-25% of every promo campaign
- Competitor scrapers inflate origin costs and leak pricing weekly
- Aggressive IP rules block legitimate customers and hurt conversion
- Return fraud rings invisible behind different account IDs
- Sub-50ms risk verdict before the payment processor ever sees the transaction
- One device, one promo — signups from the same hardware are caught instantly
- Scrapers blocked at the edge, saving 25-40% of bot-driven infrastructure cost
- Trusted returning devices pass checkout with zero added friction
- Return fraud rings exposed by device-level clustering across accounts
Get started in minutes
A few lines of code, one API response with everything you need.
import Tracio from '@tracio/client'// Initialize on the storefrontconst tracio = await Tracio.load({ apiKey: "tk_live_..." })// Score every checkout in under 50msconst { deviceId, riskScore } = await tracio.identify()await fetch("/api/checkout", { method: "POST", body: JSON.stringify({ deviceId, riskScore, cartTotal: cart.total, paymentToken: stripe.token, }),})Frequently asked questions
Ready to stop fraud without hurting conversion?
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